The India International Travel Mart (IITM) commemorates its 25th anniversary this year, underscoring its position as India’s premier travel, tourism, and hospitality exhibition. The event, which runs from October 23 to 25 at the Nehru Centre, Worli, Mumbai, brings together over 100 exhibitors from more than 15 Indian states and 5 international destinations. The exhibition serves as a dynamic platform where travel professionals, hospitality providers, tour operators, and national tourism boards can network and showcase their latest innovations, making it a pivotal event in India’s travel calendar.
This year’s IITM Mumbai highlights a variety of travel trends and tourism opportunities, with a special focus on sustainable tourism. Eco-friendly initiatives, community-driven tourism projects, and conservation efforts are being spotlighted as the industry moves toward responsible and ethical travel. Participants will find a diverse array of tourism offerings, from adventure travel and cultural experiences to wildlife excursions and pilgrimage routes, all aimed at boosting domestic and outbound travel in India.
A Platform for Innovation and Growth
Celebrating a quarter-century of success, IITM has grown into a significant marketplace for tourism professionals to form new partnerships and expand their business portfolios. The event is designed to foster direct engagement between exhibitors and corporate buyers, travel agents, and end consumers. Sphere TravelMedia, the organizer behind IITM, has continuously emphasized the importance of creating an inclusive platform where different segments of the travel industry can come together, collaborate, and grow.
“This exhibition is a celebration of our past successes, but it’s also about setting the stage for the future of travel. We are excited to create new opportunities, build partnerships, and lead the way in driving sustainable practices and innovation in the travel industry,” said Rohit Hangal, Director of Sphere TravelMedia.
The 25th edition of IITM focuses heavily on promoting responsible tourism. With India’s diverse landscapes, cultural heritage, and rich biodiversity, the exhibition encourages responsible travel practices that protect and preserve these resources for future generations. Exhibitors are showcasing eco-conscious travel solutions and services, underscoring the event’s commitment to a greener tourism industry.
Strengthening Domestic and Outbound Tourism
India’s tourism industry is on a robust growth path, with domestic travel playing a vital role in its resurgence post-pandemic. A rising middle class, increased disposable income, and shifting cultural attitudes toward travel have sparked a surge in tourism across the country. Indian travelers are now exploring their own country more than ever, venturing from the snow-capped Himalayas to the tropical coastlines of Kerala.
IITM Mumbai is also setting the stage for outbound tourism growth, with international destinations presenting their attractions to Indian travelers eager for unique global experiences. “India’s outbound tourism market holds immense potential, and IITM is an important hub where international destinations can engage directly with Indian travelers,” said Sanjay Hakhu, Director of Sphere TravelMedia.
An Evolving Industry with Global Impact
As India continues to emerge as a global player in the travel and tourism industry, IITM Mumbai plays an essential role in shaping the future of the sector. The exhibition offers a comprehensive look at emerging travel trends, including technological innovations, wellness tourism, and niche travel experiences. Exhibitors range from national tourism offices and destination management companies (DMCs) to hotels, resorts, and online travel platforms, providing attendees with a broad spectrum of travel and hospitality options.
India’s economy has shown resilience with a strong GDP growth rate of 7.2% in the 2022-2023 fiscal year, driven by domestic demand and government investment. The tourism industry is one of the key sectors contributing to this growth, and events like IITM continue to provide a platform for expanding tourism offerings and boosting economic development. According to the IMF, India is projected to maintain a growth rate of 6.3% for FY24 and FY25, and the tourism sector is expected to be a significant contributor to this expansion.
Looking Ahead: A Vision for the Future
With the rise of responsible travel and the increasing use of technology in tourism, IITM Mumbai 2024 offers a forward-looking vision for the industry. Attendees can explore innovations such as AI-driven travel solutions, sustainable tourism practices, and wellness-focused travel offerings. Additionally, the exhibition provides a crucial space for industry leaders to discuss the challenges and opportunities facing the sector.
“The future of India’s travel industry is bright, and IITM Mumbai is at the forefront of that evolution,” noted Hangal. “We are committed to creating a space where the best minds in the industry can come together to innovate, collaborate, and push the boundaries of what’s possible in travel.”
As IITM celebrates its 25th year, it continues to be a key driver of growth, innovation, and sustainability in the travel sector. With a focus on fostering new partnerships and expanding global and domestic tourism opportunities, IITM Mumbai is well-positioned to lead the industry into the future.
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